Archive - Software Synthesis

Forward Deployed Engineers: A Means To An End For AI Startups

Capturing Business Logic And Expert Reasoning

Feb 3 •

January 2025

December 2024

The Founder GTM Handbook

How Databricks, Stripe, Notion and more built their GTM engine

Dec 24, 2024 •

Vertical Integration: Model vs Product Companies

The False Dichotomy of Model Vs App Layer

Dec 16, 2024 •

AI Enterprise Sales Playbook: Luke Miller

Ex-Vercel VP Sales EMEA On Partnerships, Trust And Value Articulation

Dec 9, 2024 •

ElevenLabs' Carles Reina: Building Moats In AI

VP Revenue on positioning as a vertically integrated AI company, moving upmarket, and advice for founders

Dec 2, 2024 •

November 2024

AI GTM: Cloud Prem

Serving Higher Quality Revenue: Non-Tech Enterprises

Nov 25, 2024 •

Opinionated AI Products

Strong Technologies Forms Beliefs

Nov 18, 2024 •

Time-To-Value In The AI Age

The Interplay Between Trust And Value

Nov 11, 2024 •

Implications Of Agent Pricing

Nov 4, 2024 •

October 2024

Reassessing Incumbent Data Gravity In AI

Iceberg And Open Table Formats Commoditise Storage

Oct 28, 2024 •

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